01.- Objective

Objective

Heart Centrix is a Dallas-based IT staffing agency that helps place people in roles within the tech industry. Their founders developed a software called Code Report, which is a coding screening test to determine a candidate's eligibility and true skill set within the world of coding, saving companies time and money within the hiring process. They reached out to us to help provide event coverage of their in-person coding events, as well as launch their Instagram and TikTok pages with some trendy, unique videos and elevated brand imagery.

02.- Strategy

Strategy

We focused on creating visually appealing content that reflects a modern and trendy aesthetic, while also highlighting the exciting aspects of the IT industry and tech culture. We shared behind-the-scenes glimpses of their team working on innovative projects, and focused on highlighting many of the new roles they were placing candidates in, with major companies such as Amazon and American Airlines.

03.- Result

Result

Heart Centrix was filled with a sense of accomplishment as they witnessed the positive impact and engagement generated by their social media channels. Seeing their brand's message and heart-centered values resonating with their target audience of tech candidates open to new roles brought a strong feeling of validation and satisfaction. Heart Centrix felt a renewed sense of confidence in their online presence and recognized the potential for growth and success that social media could offer their business.