Social Media
HTeaO
01.- Objective
Objective
HTeaO is a popular tea franchise that specializes in providing a wide variety of sweet iced teas. HTeaO offers a unique self-serve concept where customers can create their own custom iced tea blends by choosing from a range of flavors and adding their preferred sweeteners or toppings. The franchise is known for its extensive tea menu, which includes options such as sweet tea, flavored teas, herbal teas, and unsweetened teas. HTeaO hired Loud to provide a refreshing online experience to its customers to promote brand awareness of the company.
02.- Strategy
Strategy
We went on-site to their Lake Worth location twice a month for 12 months to film video content for TikTok with employees as well as capture photos for use in static posts and graphics on Instagram and Facebook.
03.- Result
Result
HTeaO in Lake Worth gained a significant amount of buzz on social media, resulting in an increase in in-store visits and drive-thru purchases. We absolutely loved working with this franchise and are so excited to see what the future holds for their unique business model!